In the moment.

Experiential marketing embodies the profound idea that people don't just buy products or services; they buy experiences and emotions. By creating immersive and memorable brand interactions, experiential marketing goes beyond traditional advertising, forging deeper connections, and turning customers into loyal advocates who share their positive experiences, amplifying a brand's impact.
Booz Allen Hamilton
Immersive Experience
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Faraday Future
Global Launch Event
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Cisco
Big Stadium Moments
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Microsoft
Inspire-Ready Event
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Cisco
Cisco GSX Event
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Cisco
Summer Olypmics
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American Express
SuiteWorld
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Faraday Future
Off the Line Event
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T-Mobile
5G and Me Center
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How do you measure success for your experiential marketing campaigns?

I have been challenged with this question and it is a valid one, especially for brands dipping their toes into experiential marketing for the first time. Usually in the strategy and planning stage as we're working through discovery workshops and...
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Great memories from past events.

X/Magazine

From URL to IRL, and everything in between. Creative marketing strategies, trends, and thought leadership on XM and digital marketing.
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